Hui-Yi Lo (羅惠宜)

生活照

Name
Hui-Yi Lo (羅惠宜)
Title
Associate Professor
Department
Department of Marketing
Tel
(04)22840392 ext.765
Email
hyl@dragon.nchu.edu.tw
FAX
Office address
SC 765
個人資料 Personal Information
學歷 Education
  • 最高學歷:倫敦大學學院  心理學系  博士
  • Ph.D. in Psychology, University College London

經歷 Experience
  • 現職:National Chung Hsing University, Associate Professor of Marketing (中興大學, 行銷系副教授) 2015/02 to date
  • National Chung Hsing University, Assistant Professor of Marketing (中興大學, 行銷系助理教授) 2013/02~2015/01
  • Yuan Ze University, Assistant Professor of Marketing (元智大學, 行銷學群助理教授) 2008/08~2013/01

研究領域 Research and Intersets
  • My research mainly focuses on experimental and theoretical consumer psychology, particularly in shopping disorder, consumption, risk perception, communication, e-commerce, behavioral economics, judgment and decision making. I also interest in technology innovation relevant studies including service innovation, service design, and gerontechnology.